WRITER & COMMUNICATIONS CONSULTANT Since 1987
Provide communications support to companies and agencies involved in highly competitive, technology-driven markets. Services include: creative strategy, program development, writing, advertisements, brochures, direct mailers, web sites newsletters, CD ROMs, technical literature, publicity releases, and feature articles. Extensive portfolio of award-winning work.
In-depth experience serving blue-chip organizations, including BASF, Henkel, ICI, Johnson & Johnson, Konica Minolta, Lucent, National Starch & Chemical, Novartis, Sanofi-Aventis, Siemens, Somerset Regional Medical Center, and Telcordia.
Previous experience...
SIEMENS CORPORATION
Director, Communications
Supervised $30 million full-service, in-house advertising agency of Siemens, a $27 billion international electronics and medical systems company. Directed communications programs to include advertising, public relations, and sales promotion for Siemens companies. Formulated and executed communications policy, plans and programs. Responsible for management of staff, control of budgets, and development of long-term objectives to reach sales and marketing goals. Responsible for East and West Coast communications offices. Supervised communications programs for medical systems, electronic components, office communications systems, audio mixing consoles, lighting products and photographic products.
APOLLO TECHNOLOGIES
Advertising Director
Managed this specialty chemical company's first comprehensive advertising program, including advertising, sales promotion, and public relations activities spanning print advertising, corporate identification program, exhibitions, direct mail, literature, and video productions. [Note: Apollo Technologies produced chemical systems for pollution control, coal handling, and water treatment.]
BINNEY & SMITH
Public Relations Manager
Managed public relations program for this consumer products company, including annual report, news releases, feature articles, internal magazine, and audio-visual productions. [Note: Binney & Smith markets fine art materials, educational toys, and CRAYOLA® crayons.]
THE RIDGEFIELD PRESS
Reporter
Wrote news and feature articles for this award-winning Connecticut weekly.
